International Marketing Strategy MSc Welcome Pack
Welcome to MSc International Marketing Strategy – January 2025.
Welcome to your MSc International Marketing Strategy course!
This course aims to equip you for a successful career in global marketing by providing an in-depth study of international marketing from both an academic and practitioner viewpoint with taught sessions enhanced through a series of guest lectures and company visits. Led by experienced tutors, you will develop the skills to analyse and solve complex marketing challenges within a dynamic environment.
Your Programme Leader
Jason Vaughan
Senior Lecturer in Marketing
jason.vaughan@northampton.ac.uk
Welcome and Induction Sessions
Before you begin studying your MSc International Marketing Strategy degree, we would like to invite you to a welcome induction session; you will be able to meet other students also studying the same course, as well as meet the academic team who will be teaching on your degree.