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Digital Marketing Degree Apprenticeship (DMDA)

Starts September 2025 – subject to Validation

Aimed at current and aspiring digital marketers

The Digital Marketing Degree Apprenticeship (DMDA) develops proficient digital marketers capable of leading the creation and execution of effective digital marketing strategies. Apprentices will gain comprehensive knowledge and practical experience of marketing principles, digital channels, and analytical tools to deliver successful initiatives that align with organizational goals.

Through practical experience in the workplace underpinned by academic learning, this course fosters critical thinking, creativity, and ethical practices to prepare apprentices for a range of roles in the evolving digital landscape.

Apprenticeship Details

Level

The Digital Marketing Degree Apprenticeship is a Level 6 Apprenticeship.

Duration

36 months with End Point Assessment (EPA) afterwards

This programme is made up of seventeen modules distributed over Levels 4, 5 and 6. Modules have an allocation of credit points, which are aggregated at each level. On completion of the programme apprentices will have attained:

  • 120 credit points at Level 4
  • 120 credit points at Level 5
  • 120 credit points at Level 6 – with an integrated EPA process

Entry requirements

  • Sponsored by an employer
  • Maths and English at Level 2
  • Admission to this is normally BCC at A Level. However, we would also like to hear from you if you have professional or industry experience, a range of other qualifications or self-developed subject knowledge that relates to the programme you wish to study.

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