Business Analytics MSc Welcome Pack

Welcome to MSc Business Analytics – 2024.

The University of Northampton proudly presents its MSc Business Analytics programme, expertly designed to bridge the gap between academic theories and real-world business needs. Under the leadership of Mr. Mahdi Seify and Samsad Reza, renowned experts in the field, the programme offers a comprehensive curriculum that prepares students for high-demand roles in data science, market analysis, business analysis and data analytics across various industries.

Why Business Analytics?

In today’s data-driven landscape, the ability to analyse vast amounts of data and convert them into actionable insights is invaluable. The MSc Business Analytics programme of UON equips students with advanced analytical skills, making them pivotal in the decision-making processes of future enterprises.

Programme Strengths:

• Industry-Relevant Curriculum: The curriculum covers essential aspects of business analytics, including data visualisation, artificial intelligence, machine learning, and strategic decision-making. Modules such as Forecasting and Decision Science offer hands-on experience understanding market trends and consumer behaviour.
• Accreditation by the Institute of Analytics (IoA): This accreditation ensures the highest quality of education and links the program directly to the core competencies required in the analytics profession.
• Expert Faculty and Industry Links: Students learn from a blend of academics and industry professionals who bring current best practices and a wealth of experience, ensuring graduates are well-prepared to meet the challenges of the job market.
• Capstone Projects and Real-World Application: Students engage in comprehensive projects that require them to apply what they have learned to solve real business problems, presenting their findings to industry panels.

Career Prospects:

Graduates are equipped for various roles, including Business Analysts, Data Analysts, and Strategic Planners. They are uniquely positioned to drive business growth by making informed decisions and influencing the strategic direction of companies.

Join Us for an Exciting Journey

The University of Northampton is committed to providing a supportive learning environment and access to cutting-edge resources. Education extends beyond the classroom, including AI/IoT lab, seminars, workshops, and guest lectures from esteemed industry leaders.

The University looks forward to welcoming new students to this dynamic programme and helping them build successful careers in business analytics and stand out in the competitive global market.

Your Programme Leaders

Madhi Seify

Programme leader in Business Analytics

mahdi.seify@northampton.ac.uk

Samsad Reza

Deputy Programme Leader in Business Analytics
samsad.reza@northampton.ac.uk